We give you the keys to establish a good digital branding! According to the recent study "The state of brand management in Spain", the Aebrand barometer, branding is becoming increasingly important, as there is a correlation between investing in the brand and building a good...
Although social networks and blogs are an effective and functional communication channel for brands, the truth is that the digital newsletter is considered a much more functional source to increase the company's internal communication, because it informs and interacts with our employees, free of charge...
Whether we work in a small or medium-sized company or if we are self-employed, sooner or later we will need the media, as they are the perfect tool to make ourselves known to our target audience. We give you the keys to establish a good...
The analysis of the competition is key when creating a company or launching a product/service, as it allows us to evaluate our position in the market. This study allows us to identify our weaknesses and strengths, as well as those of our competitors. Find out...
In the same way that it is unimaginable to sell a product without having a presence on the network, professionals cannot sell themselves without being actively on it. We professionals are just another product. But where should we be present as professionals? On Linkedin. Why?...
Knowing how to manage time is a pending subject among professionals. The various 'digital time thieves' are capable of greatly diminishing our productivity. Therefore, we must go further by identifying and eliminating them from our professional lives and habits today. From Nexus GC we give...
Companies use events as a marketing strategy to introduce new products, relaunch others or as a promotional branding formula to connect their brand with a specific audience. Impact, surprise and/or captivate attendees are some of the keys to make the event a success, but how to...
With its latest campaign "nothing like home to furnish our heads" Ikea shows us again how not to go unnoticed. This time, the Swedish multinational has created the ad, The Ikea Mediator: #lallavedelorden, which shows different couples arguing over the lack of space in their...
The new issue of AXIS, the healthcare management magazine, is ready. Check out his blog and find out all about the surgical field through interviews and articles....
At Món Llibre 2015 fun was guaranteed for all children. Our client, Xim i Xesca, was present with a "storytelling" workshop to improve the reading comprehension of the little ones. Saturday and Sunday were well attended and the children not only learned but also had...
